# TAM/SAM/SOM Template

Use this template to calculate market size with citations and assumptions.

## Template
```markdown
# TAM/SAM/SOM Analysis

**Problem Space:** [Description]
**Geographic Region:** [Region]
**Industry/Segments:** [Segments]
**Target Customers:** [Demographics/Firmographics]

## Total Addressable Market (TAM)
- **Definition:** [What market demand represents 100% capture]
- **Population Estimate:** [Source + number]
- **Calculation:** [Show math]
- **Market Size:** $[X]

## Serviceable Available Market (SAM)
- **Definition:** [Subset you can reach]
- **Population Estimate:** [Source + number]
- **Calculation:** [Show math]
- **Market Size:** $[X]

## Serviceable Obtainable Market (SOM)
- **Definition:** [Realistic capture in 1-3 years]
- **Assumption:** [Market share %]
- **Calculation:** [Show math]
- **Market Size:** $[X]

## Sources
- [Citation 1]
- [Citation 2]
```
